The world of sushi is about to get a little more exciting with the news of a new restaurant opening in Chelsea. Moga, a 10-seat omakase restaurant, is set to open its doors, offering an intimate dining experience inspired by Tokyo in the 1920s. This is a significant development in the London sushi scene, as it promises to bring a unique and traditional approach to the art of sushi-making.
What makes this venture even more intriguing is the man behind it: Endo Kazutoshi, a sushi master with a remarkable background. Having studied under the legendary Jiro Ono in Tokyo, Endo brings a wealth of knowledge and experience to the table. His previous residency at Annabel's, a private members' club in Mayfair, was a success, with Endo's creative and humorous approach to sushi captivating diners. The fact that he could charge a premium price and still fill the restaurant each night is a testament to his skill and popularity.
Endo's new restaurant, Moga, is a tribute to his grandfather, who owned a restaurant in Yokohama, where Endo learned the basics of sushi-making. He is passionate about carrying on the traditions and culture of Japan in his work, and this new venture is a reflection of that. Endo believes that every piece of sushi has a story behind it, from the fish caught to the rice grown and the objects used to serve it. This attention to detail and respect for tradition is what makes his sushi so special.
The restaurant's intimate setting, with a listening bar upstairs and a dining area on the ground floor, adds to the overall experience. Endo's irreverent warmth and humor will undoubtedly make the dining experience even more memorable. While he plans to root his sushi more steadfastly in tradition, there is no doubt that he will continue to innovate and surprise his guests with caviar-topped langoustines and other mouth-watering creations.
In my opinion, the opening of Moga is a welcome addition to the London sushi scene. It offers a unique and authentic experience, and with Endo's expertise and passion, it is sure to become a favorite among sushi enthusiasts. The fact that he is paying homage to his grandfather and Japanese traditions is particularly fascinating, as it adds a layer of cultural significance to the dining experience. I can't wait to see what Endo has in store for us at Moga.
